William Bernbach about Art : Advertising is fundamentally persuasion

Advertising is fundamentally persuasion and persuasion happens to be not a science but an art.

advertising fundamentally persuasion persuasion happens science

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Quotes By William Bernbach

Quotes About Art

Jet Li

Wushu is a move in Chinese a physical move. An attack. Wushu is like an art.
Ludwig Erhard

A compromise is the art of dividing a cake in such a way that everyone...
Theodore Bikel

In my world history comes down to language and art. No one cares much about...
Robert Carlyle

My first love is art and I see a lot of things in an artistic way.
Karl Kraus

Science is spectral analysis. Art is light synthesis.